Naughty Bags

Introducing Naughty Bags. An entirely new brand of condoms designed to fix the one thing all condoms have in common – their boring, clinical appearance and design. And by doing so, actually create a condom that teens will want to use, instead of one they feel they’re supposed to use. By transforming the product itself, we aim to increase condom use and significantly reduce the pregnancy and STI rates with at-risk teens.

Client: Diverse & Resilent
Role: Design Director, Designer